19-69 EDP 30ML

Cosmetic cult brand 19-69 was founded by the Swedish artist and product developer Johan Bergelin.  A twenty-four month long creative process with artisans in Scandinavia, France and Italy lead to the launch of 5 perfumes in 2017.

 

INSPIRATION

Johan Bergelin: “I have always surrounded myself with creative people, personal friends as well as professional. What has always inspired me is how these artists very often stand up for their values. They want to make a difference. This can be made in endless ways: a mural painting, a sculpture, photos or music lyrics. You may or may not personally agree, but it takes guts to stand up for your beliefs and who you are, and I do respect that. I think this is what planted a seed in me and was the beginning of 19-69.”

 

PRODUCT QUALITY

Each scent is inspired by a different era, culture or setting from Africa, Europe, the States and Asia. Art, music, trends and cultures have all left their marks on the fragrances both in terms of content, name and packaging. All fragrances are suitable for any gender.

The glass bottles are varnished and screen printed in Italy. Each 19-69 product is handmade, therefore small variations should be considered part of the character. All raw ingredients are carefully considered and selected to ensure the finest quality. For each scent there is a unique fragrance journey.

VALUES AND SYMBOLISM

The name 19-69 stands for freedom, tolerance and counterculture. The inspiration includes different iconic moments of counterculture throughout history.

Art, music and different cultures have also left their marks on the products in terms of content, names and packaging. The different colors symbolize a rainbow which in 1969 stood for peace and freedom.

 

GOOD TO KNOW

19-69 has launched in total 18 perfumes. For each scent there is a unique fragrance journey included in the perfume box. As with all parfumes, each scent comes alive different on every person. Anything that affects the "natural" smell of your skin, such as diet, pH balance, hormonal changes, or medication alter the perfume's characteristics slightly. Studies say that people are usually drawn to scents that work with their natural body scent.

Perfume is almost like a living organism and very sensitive to environmental changes. Store your perfume in a dark and cool place like a cabinet or in the refrigerator.

 

Purple Haze

“Purple Haze is evocative of the Woodstock Music and Art Fair in 1969 as well as Lennon and Ono’s staged ‘Bed-ins for Peace’ in Montreal and Amsterdam, also in 1969. On a personal note, the perfume reflects the legendary artist Keenak who I met in Bahama Village, Key West. Guitar on his back, snake skin boots, skinny jeans and long hair. The fragrance Purple Haze is a tribute to creativity, freedom and indulgence and sets the ambience for 19-69."

The scent is deep, powerful, quirky and captivating.

TOP NOTES

ITALIAN BERGAMOT - CORSICAN CYPRESS - CANNABIS ACCORD - RAVENSARA - CISTE

MID NOTES

PALMAROSA - THYME - GURJUM - VIOLET LEAF

BASE NOTES

VANILLA - PATCHOULI - BLACK PEPPER - WHITE MUSK - DRY WOODS

 

Capri

"Capri by 19-69 is inspired by the stylish and iconic movie Le Mépris, which was shot in 1963 on the Isle of Capri. The settings include Villa Malaparte and the motion picture incorporates a scheme of red (tolerance, love), blue (coldness) and white (neutral) referring to the national flags of France and USA, evocative of the thematic elements of the narrative."

The scent is edgy, fresh, light yet comforting.

 

TOP NOTES

MANDORA - BITTER ORANGE - SWEET ORANGE - CHAMOMILE - CARDAMOM - PINK PEPPER - SICHUAN PEPPER - JUNIPER BERRIES - MANDARINE OIL - MANDARINE LEAVES OIL

MID NOTES

GRAPEFRUIT - GALBANUM - JASMINE ALCOOLAT - OSMANTHUS ALCOOLAT - YLANG YLANG EXTRA OIL

BASE NOTES

ORRIS - AMBROXAN - ANGELICA SEEDS - WHITE MUSK

 

Rainbow Bar

“The notorious Rainbow Bar on LA’s Sunset Strip was founded when the word ‘rainbow’ signified peace and freedom. The place became a hotspot for rock musicians and was frequently featured in music videos of bands like Guns’n’roses and Motörhead. Rainbow Bar by 19-69 is evocative of the 1980s glamrock but also includes lighter elements: reflections of the clear blue skies, the sunshine and the warm glow that embrace the West Coast.”

The scent has a warm glow with lighter elements.

TOP NOTES

DAVANA - BERGAMOT - CYPRESS - WARWOOD - CARDAMOM

MID NOTES

MARINE BREEZE - FRESH BASIL - ELEMI - ARTEMISIA - GRAPE SEED - BOURBON

BASE NOTES

NUTMEG - VETYVER - CLOVE - GUAIAC WOOD - VETIVER - CEDARWOOD - PIMENTO SEEDS

 

Female Christ

"In 19-69, a naked woman carrying a cross walked through the Copenhagen Stock Exchange. The performance act went under the name ‘Female Christ’. The social revolution and constant transgression of boundaries in the late 1960s meant that artists’ expressions took new directions. Some artists opposed of dominant values and behavior of society by using performance art: art that exists while in progress. However, this also means that significant voices and parts of art history from this time period risk to fade as they only exist as photographic or filmed records. The fragrance ‘Female Christ’ ensures that the memory of the art performance created and carried out by the artists Lene Adler Petersen and Bjørn Nørgaard at the Copenhagen Stock Exchange will live on forever." 

The scent is earthy and woody with integrity.

TOP NOTES

EUCALYPTUS - PATCHOULI - PIMENTO

MID NOTES

RHUBARB - WINTERGREEN - RED THYME - GERANIUM

BASE NOTES

VANILLA - AMBER - BENZOIN - CINNAMON BARK - CASHMERE WOOD

 

Miami Blue

"Miami - a metropolis with deep roots in art and cultural diversity, surrounded by sunshine, white sand and the ocean. Referred to as ‘Paradise Lost’ in the 1980s. During this period Hotel Mutiny stood out as a lush oasis within the apocalypse and hosted a free trading zone and a never-ending party with gorgeous models, kingpins, and legendary artists. The TV-show Miami Vice has been a major influence on fashion and includes Armani jackets in pastels, rolled up sleeves. Miami Blue by 19-69 is dedicated to a place and era when champagne baths were on the charts.”

The scent is fresh and aquatic.

TOP NOTES

ALDEHYD - FRESH LEMON - BERGAMOT

MID NOTES

COCAINE ACCORD - ROSE OXIDE - CALONE

BASE NOTES

AMBER XTREME